Curt Sampson wrote:
> On Mon, 8 Jul 2002, Vince Vielhaber wrote:
>
> > That's not what was said. Some people can play it over and over and
> > still not be able to pronounce it. Same with my last name and yours
> > for all that matter. But that's no reason to change it, or are you
> > willing to change your last name so all of use can pronounce it?
>
> Woah! I gather you are a techie, and don't care much about marketing, hmm?
>
> Personally, if I were trying to market myself to a broader audience
> than I have now, I would almost certainly change my name to something
> less confusing, more memorable and easier to pronounce. And many others
> agree with me, judging by the number of celebrities and wanna-be
> celebrities that have done so. Not to mention products that have been
> rebranded every decade or three to change with the changing tastes of
> the target market.
>
> A lot of the things that market-oriented folks want to do (such as
> changing a name) may seem stupid and useless to you, as a techie, but
> that doesn't mean that they don't work. It just means that they don't
> work on people like you, who comprise a very small market. (I'm in that
> market too, by the way; I just recognise that most people do not make
> decisions the way I do about what to purchase and/or use.)
>
> I don't know if you were one of the ones complaining about postgres not
> being so popular (as, say, compared to MySQL), but if you want it to be
> more popular, trying to stop the folks interesting in marketing it from
> marketing it is not the way to help things.
I totally agree. The name has proven to be hard to pronounce, and that
is bad for marketing, period. Is marketing important enough to change
the name? That is the question.
--
Bruce Momjian | http://candle.pha.pa.us
pgman@candle.pha.pa.us | (610) 853-3000
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